Karin Slaughter Hits No.1

After storming into the top ten with the paperback it was more great news for Karin Slaughter! We worked with our friends at HarperCollins on the ebook campaign for Karin Slaughter’s The Silent Wife – hitting no. 1 in the Amazon charts!

We ran a targeted social campaign for the ebook, directing readers to Amazon. Running a variety of imagery and context, the campaign was optimised throughout the month, using the available to tweak copy and audiences before ending with the winning formula.

The Silent Wife by Karin Slaughter
Kindle Monthly Deal May 2021
Social media campaign

Dr Alex George at No.1!

Following an intensive pre-order social campaign, Dr Alex George’s Live Well Every Day rocketed to the no.1 spot of the paperback non-fiction charts! Working alongside our friends at Octopus, we planned and implemented a social media campaign for the book, including an Instagram read-a-long during publication week and also working with Dr Alex himself on key messages to put out through his own social media channels.

The campaign ran through Facebook and Instagram with optimised imagery and messaging throughout.

Live Well Every Day by Dr Alex George
Published 13th May 2021
Social media campaign planning and implementation, paid social and Instagram read-a-long an

Jojo Moyes – Still Me Kindle heads to No.1!

We were thrilled to work with our friends from Michael Joseph on the Kindle Monthly Deal campaign for Jojo Moyes’ Still Me – securing a Kindle No. 1!

We ran a month-long social media campaign, directing readers and traffic to Amazon. At the same time we were tracking the Amazon sales rank on the hour, every hour, enabling us and the Michael Joseph to measure the effect of not only our own ads but also any other activity that they were running at the same time. It allowed us to see how traffic and ads affected the Amazon Sales rank, finding key moments to adjust the spends of the campaign accordingly.

Still Me by Jojo Moyes
Kindle Monthly Deal April 2021
Michael Joseph
Social media campaign and Amazon Sales Rank tracking

The Authenticity Project

We are thrilled to have been a part of the marketing campaign for the paperback release of The Authenticity Project by Clare Pooley.

During the week of publication we recruited a group of Bookstagrammers to take part in a joint read-a-long together. Each day they read a number of chapters and were then posting their responses to questions or prompts that we sent them in advance.

The social assets were shared widely and we hosted a lively and fun discussion within our own Instagram group. As the campaign went on, further Bookstagrammers requested to join in, ensuring we got even further coverage for the book.

Upon its release, the book became a Top 20 paperback bestseller for Clare Pooley and Transworld.



The Authenticity Project by Clare Pooley
Paperback release 18th February 2021
Bookstagram Read-a-long package

Get the latest marketing news and more in your inbox

We’re thrilled to announce that we now have two different newsletters sent out weekly containing all our latest campaign news as well as marketing trends, important updates you need to know about social media campaigns and more!

For publishers, authors and marketers we have our regular Friday afternoon email including one important thing you need to know each week, a marketing campaign that has caught our eye, some quick links to news that occurred throughout the week plus a few updates from us. You are also guaranteed a picture of our cat Ziggy looking adorable. Sign up here.

For Instagrammers and bloggers we also have a fortnightly email with news on all our latest social campaigns, an Instagrammer Q&A and more. Sign up here.

Both are free to sign-up to now.

New opportunities in 2021

Welcome to 2021!

We’re excited to be starting the new year with a whole new set of services for publishers and authors. We are now opening up to clients for digital marketing, social media management and consultancy in all areas of publishing. From running your Facebook ad campaigns to looking after your Amazon Advertising to offering advice on how to recruit new readers to your newsletter, we can help!

So do have a browse of the services we now offer and do feel free to get in touch!


Taking A Break

Hi everyone,

Just a quick word from Rob and Kate: with work commitments during the week and also planning our wedding in November, we’ve decided to take a break from the weekly podcast. We may well pop back if something catches our eye but for the moment we expect the podcast to return in 2019.

We’ll still be talking about books on Twitter and Goodreads and posting some blogs here on Adventures With Words.

A big thank you to all our listeners and we’ll be back soon!

Rob and Kate

Nevermoor: The Trials of Morrigan Crow by Jessica Townsend

Morrigan Crow is cursed. Having been born on Eventide, the unluckiest day for any child to be born, she’s blamed for all local misfortunes, from hailstorms to heart attacks–and, worst of all, the curse means that Morrigan is doomed to die at midnight on her eleventh birthday.
But as Morrigan awaits her fate, a strange and remarkable man named Jupiter North appears. Chased by black-smoke hounds and shadowy hunters on horseback, he whisks her away into the safety of a secret, magical city called Nevermoor.
It’s then that Morrigan discovers Jupiter has chosen her to contend for a place in the city’s most prestigious organization: the Wundrous Society. In order to join, she must compete in four difficult and dangerous trials against hundreds of other children, each boasting an extraordinary talent that sets them apart–an extraordinary talent that Morrigan insists she does not have. To stay in the safety of Nevermoor for good, Morrigan will need to find a way to pass the tests–or she’ll have to leave the city to confront her deadly fate. Continue reading “Nevermoor: The Trials of Morrigan Crow by Jessica Townsend”

The Loneliest Girl in the Universe by Lauren James

Can you fall in love with someone you’ve never met, never even spoken to – someone who is light years away?
Romy Silvers is the only surviving crew-member of a spaceship travelling to a new planet, on a mission to establish a second home for humanity amongst the stars. Alone in space, she is the loneliest girl in the universe until she hears about a new ship which has launched from Earth – with a single passenger on board. A boy called J.
Their only communication with each other is via email – and due to the distance between them, their messages take months to transmit across space. And yet Romy finds herself falling in love.
But what does Romy really know about J? And what do the mysterious messages which have started arriving from Earth really mean?
Sometimes, there’s something worse than being alone . . . Continue reading “The Loneliest Girl in the Universe by Lauren James”

Otherworld by Jason Segel and Kirsten Miller

The company says Otherworld is amazing—like nothing you’ve ever seen before. They say it’s addictive—that you’ll want to stay forever. They promise Otherworld will make all your dreams come true.
Simon thought Otherworld was a game. Turns out he knew nothing. Otherworld is the next phase of reality. It’s everything you’ve ever wanted.
And it’s about to change humanity forever.
Welcome to the Otherworld. No one could have seen it coming. Continue reading “Otherworld by Jason Segel and Kirsten Miller”

Review: Frogkisser! by Garth Nix

In Frogkisser! Garth Nix returns with his very own modern fairy tale, starring Princess Anya, who, with her loyal dog, must embark on a terribly important (capital Q) Quest to acquire the ingredients for a reversal lip balm, the vital item needed to change a frog back to a prince . . . oh, and save her kingdom from her villainous step(step)father. Continue reading “Review: Frogkisser! by Garth Nix”

Review: Spellslinger by Sebastien de Castell

Sebastien de Castell make his YA debut with Spellslinger, published in the UK by Hot Key Books. Spellslinger, as de Castell mentions on the book’s Goodreads page, is the first in a planned six-part series. Existing fans will be pleased to hear it takes place in the same universe as his Greatcoats series, but in another part of that world, in a place that felt – to me – a bit like a combination of the very masculine Wild West and Classical or Middle Eastern magical mythology. Kellen, our main character, seems destined not to succeed as a powerful mage like his father, while his friends gain their magic and pass trials around him. However, he discovers something more sinister is afoot, and eventually uncovers a conspiracy that could destroy his family and homeland. Continue reading “Review: Spellslinger by Sebastien de Castell”

Podcast: Sorting the Bookshelves and the British Book Awards

As the UK has a Bank Holiday weekend for May Day, Kate and Rob have been using the time to sort out their bookshelves, and they’re also looking forward to hearing the winners at the British Book Awards (or ‘Nibbles’) on Monday 8 May. Continue reading “Podcast: Sorting the Bookshelves and the British Book Awards”